Visual And Multimodal Research In Organization And Management Studies
Höllerer, Markus A.
This volume brings together two hitherto disparate domains of scholarly inquiry: organization and management studies on the one hand, and the study of visual and multimodal communication on the other. Within organization and management studies it has been recognized that organizational reality and communication are becoming increasingly visual, and, more generally, multimodal, whether in digital form or otherwise. Within multimodality studies it has been noted that many forms of contemporary communication are deeply influenced by organizational and managerial communication, as formerly formal and bureaucratic types of communication increasingly adopt promotional language and multimodal document presentation.
년:
2019
출판사:
Routledge
언어:
english
페이지:
227
ISBN 10:
1138210579
ISBN 13:
9781138210578
시리즈:
Management Organizations And Society
파일:
PDF, 3.59 MB
IPFS:
,
english, 2019